Promo barbecue gifts for a sizzlin’ summer

By Mae Strehlow

Barbecue season is here! According to survey data, summer is nearly half of Canadians opens in new window’ favourite time of year—and it shows. More than 40% of Canadians opens in new window barbeque several times a week throughout the summer months. Get your brand in on the good food, fun and relaxation with promo barbecue gift ideas that are sure to make an appearance at every cookout.

Promo BBQ items for grill master perfection

At the heart of every backyard barbecue is a dedicated grill master. Whether grilling chicken, steaks or skewers, their duties go beyond manning the grill. A lot of work goes into making main courses tasty, from marinades and seasonings to flame control and flipping. Make sure their grill game is smokin’ hot with promo barbecue items, like an accessory set. It includes an apron and helps keep everything they need to turn, season and sear within reach.

In addition to utensils, a master grill set—for the most serious barbecuers—comes with skewers, corn holders and a carrying case. It makes a great prize for a company picnic raffle or sales contest. A sandwich spreader to lather on the BBQ sauce is sure to get any backyard gathering cooking. And a grill cleaner will keep the flavors fresh all summer long. Offer as tiered referral thank-yous or purchase bonuses during a summertime promotion.

BBQ promotional items that travel

Barbecues don’t have to be limited to the backyard. Your audience can take their BBQ to go with picnic coolers and other accessories. A Koozie^® picnic basket is the perfect promo gift to bring to parks, tailgates and campgrounds. Add a small bag of charcoal, a variety of seasonings and rubs, and a set of roasting sticks to create a silent auction prize or thoughtful milestone anniversary gift.

They’ll be the envy of every beach barbecue and tailgate with a Koozie backpack cooler chair. Provide as a referral gift or bonus for exceeding a sales goal. Include an oversized outdoor blanket to bring comfort to their outdoor dining excursion.

Promotional BBQ products to keep them cool

Heat is great for the grill but not so much for your audience. A refreshing cold drink is the perfect way to cool down while enjoying time outdoors. Insulated beverage holders help keep drinks frosty-cold. Hand out to make an impression at farmers markets, festivals and concerts in the park. Portable coolers are a convenient way to carry and keep drinks chilled. Pro tip: According to industry research, 44% of people say functionality makes a promo item feel high-quality opens in new window, so choose a cooler with a convenient feature, like a built-in bottle opener. Give as a mid-summer gift to thank hard-working staff or send to remote employees who are unable to attend an in-person summer cook-off.

44%

of people say
functionality makes a promo item feel high-quality.

Be sure your brand is the only thing making a buzz at your next staff barbecue by keeping pesky insects at bay. Portable fans not only help keep guests comfortable but can also be an effective fly deterrent. Flyswatters are another must-have to shoo bugs away. Don’t forget about pop-up tents, which can provide shade and shelter when the weather doesn’t cooperate. Bonus: Tents can be used beyond the barbeque for open-house events, outdoor expos and more.

BBQ promotional products that bring summer vibes

Many people initially think of food and drink when it comes to barbecue season, but outdoor fun is a close second. Cornhole is increasingly popular in Canada opens in new window, and cornhole boards or yard dice are fun-for-all-ages games that can keep the good times rolling. Set up at a company barbecue and raffle off at the end of the day.

No barbecue is complete without a sizzlin’ summer playlist. Crowdsource your team for their favourite seasonal tunes and curate a playlist for all to enjoy. Give branded sunglasses to thank everyone who contributes. Kick off the playlist at a staff barbecue lunch and get people engaged in guessing who chose each song. Reward the most correct guesses with a fun outdoor gift, like a Bluetooth^® speaker.

Get your brand invited to every summertime barbecue

Grill season is here. Your brand can get in on all the food, drinks and fun with promo barbecue gift ideas for customers, employees and more. Cheers to that!

Mae Strehlow

Mae Strehlow has 23 years of importing and merchandising experience at 4imprint—and 15 years in international and domestic retail before that—bringing nearly four decades of expertise to the promotional products industry. Over the years, she’s worked across a wide range of product categories, but drinkware is where her true passion lies. Mae thrives on product development, whether it’s creating exclusive private label lines or collaborating with suppliers to turn market trends into practical, successful solutions. She loves the challenge of refining shapes and styles to meet the unique demands of the promotional products industry. She believes that transparency, collaboration and a shared commitment to success—both internally and with 4imprint’s vendor partners—are what truly sets 4imprint apart.

All marks are the property of 4imprint or their respective owners.

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